Localization for Shutterstock
Shutterstock Headquarters, New York City

Localization in French-speaking countries

Shutterstock is a global image and sound provider for the creative community all over the world. I worked from the New York headquarters, at the Empire State Building, to create and localize content and communications in French-speaking countries, such as France, Belgium, Switzerland and Morocco.

Integrated Marketing for the Sponsorship of “Graphisme en France 2014”

Among many other responsibilities, I produced the communications for the sponsorship of “Graphisme en France 2014,” a yearlong program of 75 events honoring graphic design, typography, and contemporary art. To celebrate the 20th anniversary of this program, I used a broad palette of media including print, direct marketing, the French language blog and social media with posts on Facebook and Twitter. The tagline is an idiomatic phrase meaning “20 years that are worth celebrating!” We launched “Graphisme en France 2014” with a ceremony at the Georges Pompidou Museum in the presence of Secretary of Culture Aurélie Philippetti.

Magazine Ad

Marketing Direct

Blog and Social Media